Tuesday, February 17, 2009

First Amendment

First Amendment
religion
speech
petition
press
assembly
Tinker Standard (1969) US sepreme court recognizes that first amendment protects on campus. student nor teachers shed their constitution rights to freedom of speech and expression.
Frasser Standard (1986) teachers can censor student speech that is vuglar or incident even if it does not cause a "material or substanitial disruption
Hazelwood Standard (1988)Supreme courts reduces the level of first Amendment protection provided to most school sponsored medis at public school. can be censor if goes against the school teaching/ corricular. does not apply to "public forum" student media. the newspaper on pregnancy.
Fredericks Standard (2007) it's a school athorize activity, suspende for 10 days"bong hits 4 jesus"
LIBEL: publication of a false statement of fact that seriously harms someone's reputation

Friday, February 13, 2009

Definition:Define “Journalism” in 1-3 sentences.
current events that are news worthy that is publishes and broadcast to audience
List and describe the six criteria of newsworthiness.
TITLE DESCRIPTION EXAMPLE
1Timeliness: it's current
2.proximity: how close
3.significants: being events
4. prominence: people
5. unusualness
6. Human interest: good stories
What are the advantages of print journalism?
1. more control on what you want to see
2. news more in depth
3. much easier to keep
What are the advantages of broadcast journalism?
1.more up to date, more current
2. eaiser to change stories and results
3. see videos and color picture
Why has online journalism (convergent media) become so popular?
It is all the advantages of print anf broadcast combined plus it's FREE

Thursday, February 12, 2009

Wednesday, February 4, 2009

the actual journalism

Coke Zero
audience is anybody who loves coke and wants to be healthy
They used alittle bit of humor and a "celebrity" troy polamalu. the slogan is that coke zero taste the same as regular but is heatlhier. It was a remake of on old coke commercial that the company coke didn't want coke zero to steal. i think thier message was successful.

pepsi Max
audience is guys, "the average joe"
they used some homor and some action, the slogan and message is that men could take anything (note that the men in the commercial take some bad punishment) but theycouldn't take the taste of cola now pepsi max is for guy (manly men)

Bud light
audience is working people, i think the audience is the average middle class citizen
they used some humor at the end to grasp your attention. the message it that bud light is so good the "drinkability" that the company is trying to save some money but they don't want to stop buying the bud light even though it does make sense and when somebody brings up that they sbould stop buying budlight he gets thrown out of the building. i think it was affective in getting its message out there

Monster.com
audience Is